Successful start: our first AI workshop for the food industry plus an offer for other sectors
On July 4, 2025, we held our first AI workshop in the historic premises of the bakers' guild in cooperation with the Federal Guild of Food Trades - and it was a complete success. Numerous interested participants from the skilled trades took the opportunity to find out about the practical applications of artificial intelligence in their day-to-day work. The focus was particularly on applications with ChatGPT and Canva, which already offer a wide range of possible uses in corporate communication.
The feedback from those present was consistently positive. Many reported aha moments and concrete ideas on how AI tools can be usefully integrated into their own company - whether for advertising texts, job advertisements, product descriptions or professional communication with customers.
Due to the great response, we are now also offering this compact and practice-oriented workshop for other professional groups, trade associations and industry conferences at national or state level.
This is a flexibly designed short lecture on the topic of "Artificial intelligence in corporate communication", with a special focus on the practical application and first steps with ChatGPT and Canva in the craft and SME sector.
The presentation can be tailored to suit individual needs - from 30 to 60 to 90 minutes - and is presented by one or two experienced speakers. The aim is to provide participants with low-threshold access to current AI tools that have already proven their worth many times over in the day-to-day work of skilled trades businesses.
All our workshops can also be held online on request - flexible in terms of time and with content that is specifically tailored to the respective professional group.
Two free online workshops in the fall - mark your calendars now!
As part of our joint AI project with the trade and crafts division, we are also offering two free online workshops in the fall:
Workshop 1: "Get to know AI basics & ChatGPT" on September 26, 2025 at 5:00 - 7:00 p.m.
Workshop 2: "Using AI for social media & marketing" on November 18, 2025 at 17:00 - 19:00
To take part, please click on this ZOOM link on the selected workshop day:
KI-Treff-Workshop - Link
https://us06web.zoom.us/j/85832058372?pwd=k4mseZhUOvd41v9n5y3kb4nkimvuEl.1#success
Meeting ID: 858 3205 8372
Identification code: 066398
Workshop content:
You will learn how to use ChatGPT independently and fully exploit its potential for corporate communication - whether for advertising and press texts, product descriptions or professional responses to complaints.
In addition, with Canva you will discover how you can quickly and easily create appealing marketing materials for social media posts and short films.
These practice-oriented workshops not only impart valuable knowledge, but also enable you to integrate innovative technologies directly into your day-to-day work - and take your communication to the next level.